With Bloggers, YouTubers, Tik Tokers, Instagrammers etc occupying the space, the definition of marketing has changed in the generation of millennials or the Gen ‘Z’. Here is a study of Indian Influencer Marketing Platforms wrt the size, opportunities and trends
Cyrus Mistry, an unheard of person and a non-entity, till he won the confidence of Ratan Tata and the Tata conglomerate some time back....
The government should stop classifying luxury cars as sin goods and reduce tax burden on such vehicles, as manufacturers contribute healthily in the country's...
India’s general and business aviation sector is ripe with potential yet chronically underperforming. From non-scheduled operators (NSOPs) to flying schools, MROs, and CAMOs, the...
Since not enough is known about the corona virus and since uncertainty has increased, governments will have to take fiscal steps anticipating the worst in the long run.
Bengaluru, March 26, 2025: QatarEnergy LNG, which is widely recognized as the world’s leading LNG company, has awarded an Ultra Mega Offshore Contract to...
Though Narendra Modi's efforts might bring ease of business in terms of procedures and processes followed by businesses, but what about the typical indian behavior of deceit, the inherent urge to ditch and cheat someone for personal gains, even if it amounts to trampling all ethics and prudent behaviour.
Following close on the heals of the sensational news wherein an India based Call Centre duped millions from unsuspecting Americans posing as IRS, the...
India's burgeoning business aviation sector, fueled by economic growth and increasing demand for efficient travel, faces unique safety challenges. While the nation boasts a...
MILK – 10 Myths, Misconceptions & Facts
During the course of my interactions with clients and the press, I often end up clarifying people’s doubts...
Blanket suspension of defaults due COVID-19 could lead to inadvertent consequences, like why should a corporate entity not refer itself to insolvency and so on
Revenue shortfall for April-December, 2018 stands at an immoderate Rs 4,77,000 crores as against the target of Rs.13,48,048 Crores. This is likely to have...
As President Trump continues on his quest to curb H-1B Visa Program by placing many associated restrictions, an Indian-origin accused from Virginia is likely...
Creating a roadmap for exploring opportunities for collaboration between Indian and Myanmar to empower women entrepreneurs and generate sustainable livelihoods for women was discussed at webinar organised by the FICCI Ladies Organization (FLO).
The Special Investigation Team (SIT) on black money has recommended the central government to cap the cash holding limit at Rs 10 million (Rs 1 crore) instead of its earlier...
Washington, AFP: The United States has begun asking some would-be visitors applying for US visa to provide their identities on social media, among other...
Despite 70 years of independence, businesses in India had no clear cut or defined exit strategies. Companies, mostly MSME's were the worst hit as...
Everyone who happens to be associated with an online business, at some point or the other would certainly have tried finding out or googled...
