With Bloggers, YouTubers, Tik Tokers, Instagrammers etc occupying the space, the definition of marketing has changed in the generation of millennials or the Gen ‘Z’. Here is a study of Indian Influencer Marketing Platforms wrt the size, opportunities and trends
The special package for made ups sector approved by the Union Cabinet may help in generating large scale direct and indirect employment of up...
Men are crazy for motorcycles and heavy bikes. With this in mind some of the most luxurious companies in the world went around manufacturing bikes, whose...
Note: Reliance Jio is a 4G broadband service recently launched in India.
Mukesh Ambani's launch of Jio 4G cellular service is barely out of beta testing...
The Defence Ministry is working on a concept of strategic partnership with original equipment manufacturers to give a boost to indigenisation of defence- related...
Indian Aviation Sector has always been a promising sector with ample scope for development. Accusing previous governments of having “no vision” for aviation, Prime...
India's data consumption is expected to grow at a compounded annual growth rate (CAGR) of about 72.6 per cent to 10,96,58,793 million MB by...
India's solar and gas fired electricity generation rose in April even as overall power demand plummeted at the steepest monthly rate in at least thirteen years
Industrialist Kumar Mangalam Birla today warned of near-term headwinds for the economy ranging from oil prices to the impact of a global trade war.
"THE...
Entrepreneurs & Business Heads React To Prime Minister Narendra Modi's Decision of Lockdown for 21 days to mitigate the risks of Covind19 spreading in India
Reports of Banks violating govt and Reserve Bank of India norms and not adhering to guidelines have been in the media in past years. Several...
Activity in India's dominant service sector contracted at the sharpest rate in nearly four years in July after a new tax policy sowed confusion...
Despite all the hullaboo about 'Ease of Doing Business in India' or the much publicised 'Make In India' initiative, the fact remains that the Indian business diaspora is on a continuous down slide. Time for BJP to heed to Gadkari's advice
Phygital Consumer Experience as a combination of two opposite trends, i.e. of the digitization of shopping habits and the other, the physical experience. Let's find out what it is, how it works, and why it can be advantageous to businesses.
As if the banks were waiting for the green signal from the govt of India, the mere mention of it seems to have triggered...
FCC Chairman Tom Wheeler is not happy about Verizon Wireless' announcement that it will throttle 4G users with unlimited data plans. While he didn't...
Indian Labourers face the worst onslaught on multiple fronts. Not only their meagre income is lost, but now they risk contracting COVID19 or face starvation
Washington (PTI): "There are big moments of happiness in even smaller happenings" and exactly this is the spirit that keeps the Indian society proudly going....
